Carnival expects at least 7 million cruise passengers to come from Asia by 2020. It is clear that Carnival is investing heavily to gain its share of this market with its recent announcement that it will open five new offices in China and appoint a new head of Chinese operations for its Asian subsidiary, Princess Cruises.
The company expects one in every five of its cruise passengers to come from Asia over the next three to six years. Princess Cruises CEO Alan Buckelew stated that, “The cruise vacation market is in its infancy in China, and therefore we see this region as one with exciting growth potential.”
In a big sign of China’s fast growing cruise market, Princess Cruises is to homeport its giant Sapphire Princess vessel in Shanghai in the Asian summer. The 104-day season, starting in May, will provide 24 roundtrip cruises featuring itineraries ranging from three to five days.
The 116,000 gt Sapphire Princess has 18 decks and 28 premium suites with private balconies, and is designed to carry 2,670 passengers. The 290 m long ship also includes a casino, duty-free shops, a fitness center and spa.
Visit the Carnival web site here : Carnival Cruises
Visit the Princes web site here : Princess Cruises